How Breaking Even With Google AdWords Is Profitable Business
Being good at Google AdWords is the key to everything online… If you know it you’ll absolutely rock the online business world, but if you don’t know it you’ll burn in flames pretty fast and complain to the nearest person who’ll listen. If you know AdWords you’ll never be poor, ever.
Most people online do not know how to “create traffic themselves”.. they rely on partners, Joint Ventures and things like that. While this is fine “in theory” they do not know the real business of internet marketing… Which is essentially advertising + selling + backend. If you can get profitable ROI from an adwords campaign in practically any niche you are set for life.
What’s the real secrets behind adwords anyway? AdWords in most people’s eyes is an “expense”, but you cannot look at it like that. AdWords is an investment.. There’s risk involved, but there are also huge long lasting rewards hiding behind door #1. When you start seeing it as an investment, like you are buying a house or something, your mindset will change.
Because knowing what a business is and how to run one and get it profitable from adwords traffic is an artform all by itself. You can even break even with adwords and still be a millionaire… Sounds crazy? But it’s true. Once you are collecting leads from your business you have the freedom to do whatever you want with them…
What you want to do initially is funnel prospects from “browsers” into “clients” and not just “customers” as most people do, they stop and put a lid on it! Alright he payed me, good… now scram. Acting as an affiliate and making money is “great”, BUT, you have no leverage, no viral possibilites, nothing that will get other people to help you… It’s fine to begin as an affiliate, but move on to bigger and better things as soon as you can!
Once your list reaches around 10,000 people you’ll be able to sell your list space, get ads in newsletters for profits and so much more. This is not the end of the road and you need a lot more established ideas before you’ll be able to rake in anything substancial online.
A person who buys from you should definitely know about your backend, upsells and high end products. Focus on getting people to buy your lead in product at $17-$97 and then move them up a sales funnel to something higher, then something higher and spend more time and energy on these people. Alright? Cool!
A lead is a lead and you should treat them well and keep them on your lists. If it’s your free tirekicker list, get them to invest in something more risky, by building a relationship with them. Establish trust and upsell them your $497 homestudycourse that’s in downloadable format online. They may not get it, so make them know about your $2999 coaching classes instead… understand?
See how that “free lead” at $0.50 is now worth thousands instead of the “$47 upfront”? Good. Now you need to get down to business and set up a backend strategy worth pursuing. You can do this either as an affiliate and get $1500 commissions on other people’s coaching classes or you can have your own, but I prefer to actually take a comission on this as it’s hard work to take on clients, but it’s easy to refer them to other sites at a profit..
This is exactly how the “gurus” are making millions online. They are practically breaking even with AdWords upfront and selling the **** out of people on the backend. It’s insane to think they are making that much promoting $27 e-books! Their backend strategies are so strong (belive me I’ve seen them) and that’s how it’s done in this business. Do what they DO, not tell you to do!
Tagged with: Internet Marketing
Filed under: Internet Marketing
