Search engines like Google and others similar, are critical to helping people connect with the web businesses they are searching for. There are companies out there that claim to get your page rankings so high that you’ll gladly pay high prices to make it happen. Not every website can or wants to go that route however.

The best way is to try to get free organic website traffic, meaning when someone searches for a term or phrase in the search engine, those pages that come up are “organic” type listings. Being on page one is highly desirable as few people search beyond the first one or two pages listed. This is different than the paid ads you see on the right hand side of the page, other wise known as “pay per click” ads. Trying to get listed at a high page rank is known as search engine optimization or SEO and boils down to:

1. Content is key. Real content that is interesting for real people. Not just picking a keyword or phrase and writing a bunch of garbage that really makes no sense in order to trick the search engine spiders, otherwise known as keyword stuffing. You really don’t want your keywords to be much above 2-4% of the overall content.

2. Link backs provide validation. The more links leading back to your site, particularly links that are in contextually appropriate content, the higher your page ranking will be. Ways to get these link backs range from link exchanges with other companies in related marketing niches, to having articles about the topic or niche you’re selling to with links back to your site, to social networking sites and Squidoo Lenses.

3. Updated and fresh content. This is important both for your human visitors as well as the web spiders. When both see there’s new content added at least 3 times a week, they will be more likely to come back more often. It takes an average of seven visits before someone will purchase a product or post on a forum, so it’s important to give both reason to return to your site.

4. Navigational links that are clear and make sense from your main home page. There’s nothing more frustrating than not being able to find what you are looking for easily, most visitors will leave quickly if it’s seems too confusing to find what they are looking for.

5. Text means everything. The search engine spiders ignore Javascript and graphics and until recently couldn’t read text in Flash animations. If the spiders can’t read these items, it doesn’t help your page rankings at all. So you need plenty of real content on your site.

The real secret of long term success in search optimization is to make your web site as usable as you can. Make it easy to navigate for real people, who want to read about your niche, and with content that makes them come back.

About the Author:

By Rachel Ray – Increase household budgets by exploring various home business tips and ideas, and enlarging website traffic

Post from: Guerilla Marketing

Search Engine Optimization for Total Beginners

With thousands of wp blog templates now on the market for free and for money you can bet it’s hard to decide on the top wp blog templates, but I believe I have come up with a great answer to this burning question. Now there are many free wp blog templates that are very nice and I use many of them but they can’t justify being number one on the list.

To be # one the theme needs to have some exclusiveness, but at the same time still be available to the general public. I’ve seen some very incredible wp blogging graphic themes that are unique to just one person’s blogging but in this case we won’t be choosing from that.

I have looked through the elite wp blogging graphic themes on the internet that cost anywhere between $20-$200 and I have come up with the elite wp blogging graphic themes.

It was a fairly difficult decision to come up with a winner for the elite wp blogging graphic themes but after viewing graphic themes for a long time I decided on choosing the Revolution wp blogging graphic themes.

There are currently eight Revolution wp blogging graphic themes for sale and each one of them are very well constructed and thought out. Each one of theme are constructed for a specific niche blogging and I feel that the designs were kept simple enough to use and didn’t go overboard on the options.

The two graphic themes I like the most from the Revolution series is the news theme and the sports theme which are somewhat similar but both very nice article style blogging graphic themes. Article style wp blogging graphic themes have been very popular and I have seen them on lots of blogs recently, but most of the no charge article graphic themes aren’t very well constructed.

Now I don’t have much coding knowledge so this is why spending a few bucks on a well constructed wp blog theme is worth it. With a revolution wp blog theme you will stand out and look like one of the top dogs of blogging.

Now this exposure is excellent when starting out a blog and this is why I give the Revolution wp blog templates the number one wp blog theme.

About the Author:

Products on WordPress Sites From Expert and Expert Randy Roedl

Technorati Profile

Post from: Guerilla Marketing

WordPress Themes on Top

If you have a great website, but no traffic, then you may need to learn the basics of SEO. SEO or search engine optimization is the technique of making your website search engine friendly. You’ve gone through the steps of setting up your business, getting all your licenses and insurance in place and you’ve designed your site or hired someone to design it for you.

When a search engine user enters a search term into their favorite search engine, those search engines use a ranking system to return websites based on relevance and popularity of the site. The higher your site ranks in the search engines rankings, the more likely the searcher will click on the link and land on your site.

The key is to have your site in the top ten listings for your keywords. An effective working website is the most cost-effective advertising, marketing, informational and promotional medium available to businesses of any size. The trick to getting your site higher in the rankings is through the use of SEO. SEO is an ongoing process for your website. You can start by learning how the search engines compute their rankings.

Many people think that the major search engines have virtually every page on the internet indexed. Most people don’t look past the third page of search engine results when they’re searching for something online. It is not a well known fact that less percentage of all websites is indexed. Sites that are just copies of other sites won’t be listed, or if they are too new they may be passed over. There could be some technical problems with your site such as bad robot text, or broken links that keep the search engines away.

Using search engine optimization is the best way to get your site noticed by the search engines. There are literally hundreds of factors used by the search engines to rank you site and all are important.

If we presume that your site is not technically preventing the search engines from looking around, then there are some fairly easy ways to improve your ranking. Working with someone to achieve higher search engine rankings may take up to several months. The initial part of the project will come in the form of search engine submissions and Meta tag having unique content is one very important step in the process. No matter what your site is about there are ways to keep the content fresh and unique.

About the Author:

John is a seo professional for links & text ads visit: webadenunciar.com

Post from: Guerilla Marketing

The Basics of SEO for Your Website

Keyword research is a discipline embraced and used in SEO management by experts to allow them to determine which search terms people are searching on in the search engines. At its simplest level, this research is about studying the phrases that work for your audience and it is a real art. It is one of the most effective ways to identify niche markets that others have failed to recognize. Keyword research is very important so that the content of the pages are more attractive as much for the users as for the robots. Keyword research is not an exact science and shouldn’t be discussed like it is.

I like to focus on finding long tailed keyword phrases that have a significant number of monthly searches for that exact term with 5,000 to 300,000 competing websites. Long tailed keywords, are multi-word keyword phrases. Most folks searching with a one or two keyword are just “browsing”. Most people who use long tail keywords know what they want. Remember, you want to focus each page on 2-3 keyword phrase.

There are many free keyword research tools online. Most SEO software tools include these tools as well. Google, Yahoo and other search engines have free tools also. You want a tool that will give you the number of daily or monthly searches and competing web pages. There are even sites like “spyFu.com” that will let you see which terms your competitors are using.

How many keywords you have in an article is known as keyword density. Your keyword density should be anywhere from 3% to 7%. For example, if you were to write a 100 word article you would need to write the keyword in 7 times to achieve a 7% keyword density. For a 500-word article you would need to use your keyword 15 times to get a 5% density. I use a tool called “Content Composer” that does a fantastic job of keeping me on track.

Keyword research can be defined as choosing the words, which describe your product or service as, seen from the viewpoint of your target market is the most important step in the SEO Management process.

About the Author:

Before you do anything go to Terry Stanfield’s site for information on Search Engine Marketing and related info about SEO Management .

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Keyword Research – SEO Management Step One