Archive for April, 2008

by Mark Thompson

Working a full-time Job and trying to make money online can be difficult. Lack of time and family responsibilities can make finding enough time to create sites almost impossible. It doesn’t help when many e-books tell you to do thinks like write 5 articles a day for distribution. Outsourcing the work is not usually an option as you will be spending a lot of money even before you start to make an income.

I have lost count of the times we’ve had new members sign up who have spent hundreds of dollars on e-books and programs but have put none of it into practice because of lack of time. Or even worse have put it into practice but haven’t had the necessary knowledge to take it any further and make a profit.

I talked to several people who have already spent over $1500 and don’t know why they haven’t made any money. What they haven’t realized is that no matter what the program you are going to need to promote it.

In one of the forums i visit recently one of the members was telling everyone how he planned to start off by building 30 sites then leaving them for a few weeks and then seeing which ones were making money. He failed to grasp the fact that having bought 30 domains he would need to make over $300 before he broke even. Despite my best efforts he maintained that he had more chance of making money with 30 sites as he did by concentrating on one or 2 sites. He completely failed to take into account that he would need to promote all 30 sites and that would take 30 times more work that on 1 sites.

You need to look for something that’s quick to set up, requires very little maintenance and is easy to promote. Once these initial sites are making you money then you can re-invest some of the profit into outsourcing and take on much bigger projects. It’s also preferable to make mistakes on small projects.

When I started out I created a series of Adsense sites, they were quick to build, I added some unique content to them on a semi regular basis and did a small bit of promotion work. This income soon built up until it was at a level where I could afford to undertake bigger projects and know that I would still have an income at the end of the month.

You should look to use as many of the free resources available to you as possible when you are starting out. Use tools like WordPress to build your sites, you can then easily add Adsense or affiliate programs to earn money. Use google alerts to get topics you can write about on your WordPress site. I created a site with WordPress and a datafeed from Goldencan which has already made me over $300 this year. All for a cost of an $8 domain.

Use as many free resources as you can find. The less money you spend creating your sites the quicker you’ll be in profit.

At The Income Academy we are passionate about using low cost low maintenance methods of creating a solid online income. You can find out more by vising The Income Academy by clicking on the link below

About the Author:
by Kirt Christensen

PPC advertisement has opened the door to a new era in internet marketing. The search engines have come up with a way to make money from internet marketing. What are the effects of that?

Consider the old style of advertising. The company whose resources you were using to advertise, whether it was a television, newspaper, radio or webpage, would charge you a fee. For that fee your ad would be displayed for a set amount of time and anyone who wanted to could come see it.

Then somebody got to thinking and decided that this way of doing it was not quite fair for the internet; because not every ad medium has the same benefits. They also figured that if ads got a lot of viewings because the webpage it was showing on had a lot of net surfers come each day, then why not have both the page owner and the advertiser gain from that fact.

Raising the fee for advertising wouldn’t really work either, because if extra business didn’t continue, that might hurt the sites reputation.

Hence: the birth of the concept of pay per click advertising.

An advertiser writes an advertisement for their product or service using keywords they have carefully researched and found to be productive. They then turn these advertisements over to the search engines.

Every time that a web browser does a search for that specific keyword, the advertisement will be displayed. Every time the advertisement was chosen and an internet browser made the long trip from advertisement to web page the search engine would receive a fee, generally less than a dollar, and both parties would benefit from the deal.

The idea was taken a farther by the search engine. They make it possible for a marketer whose is willing to pay a little more per click on their advertisements (the one who has the highest bid on the particular keyword) to have their ads shown in the top slot of sponsored ads. In this way the advertiser can get greater visibility and create more traffic, and that means both he and the search engine will have greater profits.

If you ask anyone to identify a pay per click “ppc” advertising tool they are probably going to immediately fall back on Google and Google AdWords; however, Google is far from the only search engine to operate a pay per click marketing tool.

Yahoo!, ABC Search, Search Feed, 7 Search, MIVA, Findology, Microsoft AdCenter and Ask.com all allow marketers to advertise with them on a pay per click basis. The prosperous marketer will be the one that is willing to step out from the comfort zone of Google and AdWords and test their advertising skills in these uncharted waters.

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